Affiliate Marketing

Affiliate marketing is a method of sharing revenue where a website is incentivised to drive traffic to another website where a purchase can take place. A percentage of the total order value or a flat fee is then given to the referrer. Affiliate marketing is popular with marketers as it is relatively risk free and payment is only made to affiliates when a purchase occurs.

It’s up to the individual affiliates how they send traffic to your site although you will be expected to provide some promotional material, normally in the form of banners, buttons or text links. The higher the quality of the promotional material, the more likely affiliates are to send traffic to your website as opposed to your competitors.

Another key factor for affiliates is the mechanism by which sales are reported. Affiliates need to have total faith that they will be paid for all the sales they have initiated. Affiliates can be recruited on an individual basis or through established networks giving the potential to work with thousands of affiliates.

Distinctly Digital can help you set up and run a successful affiliate marketing campaign. We work with clients to define a strategy and can manage as much or as little of the day to day management as is required.

Contact us today to discuss how we can work together to deliver a great ROI for you, and engaging campaigns for your consumers.